CCPA Compliance and Your Marketing Team
CCPA Implications for Marketing It’s no secret that digital marketing is undergoing a major transformation – one that is centered on giving consumers more autonomy over the way their personal information is collected, used, stored, sold, and transmitted. Last year, we saw how the EU’s General Data Protection Regulation changed the international landscape of marketing, and 2020 will be the year the US really feels the brunt of the data…